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Jewelry & Accessories
Gem Collective
Handcrafted jewelry with customization
490%
Revenue Growth
5.9%
Conversion Rate
The Challenge
What Gem Collective Was Facing
Competing with mass-produced jewelry on price.
Jewelry & Accessories
Before FMZZY
After FMZZY
490% Growth
Our Solution
How We Helped Them Succeed
Highlighted handcrafted value, implemented live customization tool, and created artisan spotlight content.
Customization ToolContent CreationBrand Positioning
The Results
Measurable Impact
490% revenue growth
Custom orders at 45% of sales
Artisan videos reached 2M views
Average order value of $185
"The customization tool made us irreplaceable."
J
Jewel Jenny
CEO, Gem Collective
